UF HEALTH INSPIRE: STEVE MAYNARD

Another story about the human condition and resilience. This is what can happen with hope and support.

This video is part of the University of Florida Health Inspire series, a storytelling initiative I began and currently direct. UF Health Inspire stories are meant to be special. These are unique stories that share an extraordinary achievement, that are highly produced and well promoted. A UF Health Inspire story must meet this criteria:

• Must be a story that is primarily motivational and aspirational versus informational (i.e., not a story about a process improvement or quality of care award). This should be about a person or family who faced and persevered through a unique struggle.

• Must focus on the human experience and human condition of healing in its various forms

• Will feature the uncommon or extraordinary. We are focused on sharing a variety of different patient stories in different venues and places. Because of the added investment involved to produce and promote an Inspire story, we are looking for those stories that are truly extraordinary and carry that “wow” factor!

• Will highlight conflict and tension, which resolve in a climactic ending

• Capitalize on personal and professional experiences and expressions

• Aren’t afraid to reveal failures, shortcomings or weaknesses

• Empower people to adopt different perspectives by asking uncomfortable or challenging questions

• Mobilize or catalyze change; inspire people to action